Group fitness is growing at a rapid pace in the clubs of the last industry Fitness Survey Ezypay showing that more than two thirds (71.3%) of respondents to take courses in group exercises.
The investigation showed that the group of exercise is a retention tool for known members, explaining that "clubs should endeavor to keep members involved in the happiest possible classes - (as) each group leader of the year can attest to the surprise of reprogramming a calendar or exchange of popular instructors. "
In the club, I am the owner since 2003, our investigation revealed that members are probably looking for variety when it comes to group fitness. Backed by talking to other club owners, there are many products group fitness with the increased demands of competition or online courses that enable participation at home or at work.
Where aerobics and step used to dominate schedules, groups of suitable suppliers continually create new and exciting class concepts with more targeted HIIT and TRX sports currently generating much interest programs.
However, there is a dilemma for the owners of the club, you follow what the competing clubs are doing or how to find a niche that works for you and focus on that? I often tell the owners of the club rather than duplicate the strengths of the nearest club, find the weak spot and build your business on this basis.
The best way to deliver group fitness is listening to its members and to provide their needs. Members of the investigation, gather feedback, and then try to offer a program that meets the needs of at least 75% of participants.
X Group is expanding at a rapid pace, but the common factor in most programs is the choreography that instructors must learn to provide exceptional performance. For this, specialized training is essential not only a supplier group fitness, but in continuing education.
Without training, the clubs start automatically at a disadvantage, instructors become stale and members change preference.
Regardless of the type of class you have in your club - or group fitness, training or small group training outside - without the education of his business group eventually slide continues.
Social media plays a very important role in the growth of any business fitness, but it is necessary to use the right platform to support its group fitness programming, and knowing your demographic targeting using your platform.
The investigation showed that the group of exercise is a retention tool for known members, explaining that "clubs should endeavor to keep members involved in the happiest possible classes - (as) each group leader of the year can attest to the surprise of reprogramming a calendar or exchange of popular instructors. "
In the club, I am the owner since 2003, our investigation revealed that members are probably looking for variety when it comes to group fitness. Backed by talking to other club owners, there are many products group fitness with the increased demands of competition or online courses that enable participation at home or at work.
Where aerobics and step used to dominate schedules, groups of suitable suppliers continually create new and exciting class concepts with more targeted HIIT and TRX sports currently generating much interest programs.
However, there is a dilemma for the owners of the club, you follow what the competing clubs are doing or how to find a niche that works for you and focus on that? I often tell the owners of the club rather than duplicate the strengths of the nearest club, find the weak spot and build your business on this basis.
The best way to deliver group fitness is listening to its members and to provide their needs. Members of the investigation, gather feedback, and then try to offer a program that meets the needs of at least 75% of participants.
X Group is expanding at a rapid pace, but the common factor in most programs is the choreography that instructors must learn to provide exceptional performance. For this, specialized training is essential not only a supplier group fitness, but in continuing education.
Without training, the clubs start automatically at a disadvantage, instructors become stale and members change preference.
Regardless of the type of class you have in your club - or group fitness, training or small group training outside - without the education of his business group eventually slide continues.
Social media plays a very important role in the growth of any business fitness, but it is necessary to use the right platform to support its group fitness programming, and knowing your demographic targeting using your platform.
No comments:
Post a Comment